In one of the larger forums for seo, one of the experts is asked what seo is? The first answer he writes is "I don't know".

In the next answer comes a more fact-based answer that clarifies what seo is. But in his first answer, it appears in retrospect that he answered that way because seo is very complex and big and changes as search engines change their algorithms.

A simplified, concise explanation of what seo is and how it is performed could be: 

Qualitative information associated with specific keywords that are published on one or more web pages. Based on information scope/ size and relevance as well as size of continuous online audience, the web page or web pages and relevant keywords are ranked/ indexed in search engines. Content that has high relevance, quality and is unique tends to get a better place (higher up) in the search engines. 

Seo starts with creating unique content, content that is often selected after analysis. Achieving goals with seo (getting to the top of the search engines with selected keywords) can take a different amount of time depending on the competition and previously published information within the same subject. 

Usually, it is possible relatively quickly to take first place in search engines if the number of search hits on specified keywords is less than 10,000.

So the value in SEO is the content with associated keywords that rank high in search engines. 

Another site that can also be linked to seo and which indirectly gives an indication of seo value is Google Ads. Advertising via Google based on keywords/ keyword combinations.  

The Google Ads advertising system is based on the user paying per click, i.e. every time someone clicks on the ad, Google earns money. The cost/ click can vary greatly depending on which keywords/ search terms are connected with the advertising.

This also means that affiliate partners of Google who publish (Google Adsense) advertisements on their website receive part of the revenue from the advertising cost when someone clicks on the advertisement. Anyone can apply to publish Google Adsense ads on their website, but Google has strict rules regarding granting permission for this. To be granted, you should have a quality website that has a longer history and a regular traffic flow.

There are great opportunities with seo. Back to cost per click, what are the most expensive keywords on Google Adsense?

In an seo article that is relatively newly published and up to date, the following appears regarding the most expensive keywords on Google Adsense: 

Cost/ click (CPC): 

• Insurance: $54.91

• Loans: $44.28

• Mortgage: $47.12

• Attorney: $47.07

• Credit: $36.06

• Lawyer:  $42.51

• Donate : $42.02

• Degree: $40.61

• Hosting: $31.91

• Claim: $45.51

• Conference Call: $42.05

• Trading: $33.19

• Software: $35.29

• Recovery: $42.03

• Transfer: $29.86

• Gas/Electicity: $54.62

• Classes: $35.04

• Rehab: $33.59

• Treatment: $37.18

• Cord Blood: $27.80    

If you have understood the meaning of seo then you probably also understand the value of seo now. Play with the idea of ​​if you had been the owner of website content that holds first place on Google for the keywords "insurance", "loans", "mortgage" etc and if you had been granted permission to publish Google Adsense ads on your website. 

A web page can have great value, but it can also be completely worthless. SEO geeks are often looking for the "gold nugget in the Sahara". In short, SEO geeks look for keywords, keyword combinations that have a high CPC value and that have low competition in the search engines. When these opportunities are found, web information is created and published to take first place on Google and thus the SEO geek has created a channel that can generate income in one or more ways. The more web information the seo geek publishes and the longer the site is ranked number one on Google, the harder it will be for competitors to downgrade the site.   

So with these seo facts, you could also say that there is evidence to determine the value of a website. 

For example, if you have a website that ranks number one for the keyword "recovery" and that generates 2000 Google Adsense ad clicks/ year.  

Then, we could say that the website's minimum value is approximately USD 60,000 calculated taking into account that the entire click revenue does not accrue to the affiliate partner. 

Performing SEO with good results requires solid knowledge and experience. Is little to compare with conducting an entire orchestra for a longer period of time.

Now you know the benefits of seo and the basics of performing seo. In my other seo articles, I reveal some of the seo techniques and methods that I consider to be good and with which seo results can be achieved. 

Other articles:

• The art of creating a balanced banner
• Upcoming development and optimization of powerful search engines?
• Vcard - Electronic business card for SEO success (New York?)
• Timing and trends - The Bay Area
• Email marketing - How to send cold inquiries quickly, free and easily. (Luxembourg?)
• Machine learning, algorithms, text to sound and mobile applications that listen - seo.
• Strategy and risk allocation (London?)
• Manipulate number value automatically based on set interval.
• The SEO power of the Joomla system in Switzerland is exceptional? 

Karl-Johan Gyllenstorm is an SEO expert, marketing writer, he is certified in digital marketing by Google Digital Academy 2020. Karl-Johan is also known as “Gyllenstorm.”

Karl-Johan Gyllenstorm was born in 1976 on June 21 in Mölle. Has knowledge in internet marketing with a focus on search engine optimization (SEO). He has expertise in online personal brand strategy and expansion, market analysis, affiliate marketing web automation, extravagant search engine optimization methods. Other relevant knowledge and university studies can be found in the subjects of data analysis and statistics as well as in radiology and image analysis. He got part of his breakthrough when he started his craft company in 2008. Karl-Johan has a patent for the name "Gyllenstorm". Karl-Johan Gyllenstorm has worked as a team base, project manager and site manager in previous professional activities. Gyllenstorm is one of the arms of the House of Knights.

• Geographically linked to Gyllenstormstraße in 🇦🇹 Austria - Karl-Johan Gyllenstorm.

Karl-Johan Gyllenstormś digital books.

• 29 Digital Marketing Tips

• 9 Online Marketing Tips

• 5 MEGA Marketing Tips

• Traffic Juice from Gigants

• Powerful Method for Building Website Traffic

• Historien bakom länkbyggnads programmet (SE)

• Market Survey

• Extravagant Seo Method

• Power of design

• Webbautomation - Affiliatemarketing (SE)

Karl-Johan has over 16 years of experience in digital marketing.

The digital marketing journey started in 2008. Karl-Johanś first digital marketing project was a website for his painting business.The website was built in the Joomla system and dominated on relevant Top keywords in the painting industry. He now writes articles about marketing and search engine optimization in the Joomla system and shares his knowledge with the whole world.

Learn more about Karl-Johan Gyllenstorm.

Age: 48

Weight: 106 kg

Length: 188 cm

Shoe Size: 46

Hair color: Brown

Body type: Athletic

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Karl-Johan Gyllenstorm

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