LEAD MAGNET - ONLINE MARKETING METHOD 

How to create and use it in online marketing in Luxembourg?

"Lead magnet is used for the purpose of building an email list of potential stakeholders or customers in Luxembourg"

The marketing method is simple and is carried out using a form that contains a brief description of the content that the potential customer or stakeholder can
read/ get if they fill in their e-mail address.

The picture shows an example of a lead magnet that Karl-Johan Gyllenstorm use in connection with the publication of marketing articles. Form containing 2 fields. 1 for name / alias and one for e-mail address. 

And to the left of the image is a trigger image. The purpose of collecting email addresses can be anything from building a network to a purely sales purpose.
So if you are going to create a lead magnet make sure that you have a good trigger that consist of an offer, a free membership, a VIP offer, guidance information etc.

You can create your trigger in Google Words, Canva, Microsoft Powerpoint etc.

When your trigger is ready, you save it in a cloud as Google Drive and share the content. The link to the content is pasted into the button on the lead magnet form. So when your potential customer or stakeholder in Luxembourg clicks on the button, they are sent to the trigger's content which contains an offer.

There are 2 good free programs for creating lead magnets. Mailchimp and Aweber. 

This top program that gives you exactly what you need to build effective lead magnets and at the same time builds up your email list as stakeholders sign up. When you have your trigger ready and your lead magnet side is ready, there are different paths to reach the audience in Luxembourg. One choice might be to create an AdWords campaign and direct traffic from it to your lead magnet page. This is effective but costs money. Another option is to publish pop up on your website that lead the user to your lead magnet page.

You can publish a link in your email autoresponder that leads the reader to the lead magnet page.

You can of course also share the link in all different social medias and forms. When you have gathered a larger number of e-mail addresses, the next phase begins. You can now send an offer to users in Luxembourg who have chosen to register. Be sure to offer something unique, something that adds value to your stakeholders. Send one really good offer rather than 10 ten bad ones. Use email addresses wisely, do not spam your registered users in Luxembourg. Depending on the type of business being conducted, online campaigns can also be built with information from your lead magnet with associated registered stakeholders.

Of course, you make sure to connect with the registered stakeholders on social media as well. Make the most of the information you receive from the registered stakeholders in your lead magnet site. And lastly, make sure that the form contains *e-mail privacy. Aweber's form contains e-mail privacy, if you choose another solution, make sure that e-mail
privacy is included in your form.

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Karl-Johan Gyllenstorm is an SEO expert, marketing writer, he is certified in digital marketing by Google Digital Academy 2020. Karl-Johan is also known as “Gyllenstorm.”

Karl-Johan Gyllenstorm was born in 1976 on June 21 in Mölle. Has knowledge in internet marketing with a focus on search engine optimization (SEO). He has expertise in online personal brand strategy and expansion, market analysis, affiliate marketing web automation, extravagant search engine optimization methods. Other relevant knowledge and university studies can be found in the subjects of data analysis and statistics as well as in radiology and image analysis. He got part of his breakthrough when he started his craft company in 2008. Karl-Johan has a patent for the name "Gyllenstorm". Karl-Johan Gyllenstorm has worked as a team base, project manager and site manager in previous professional activities. Gyllenstorm is one of the arms of the House of Knights.

Karl-Johan Gyllenstormś digital books.

• 29 Digital Marketing Tips

• 9 Online Marketing Tips

• 5 MEGA Marketing Tips

• Traffic Juice from Gigants

• Powerful Method for Building Website Traffic

• Historien bakom länkbyggnads programmet (SE)

• Market Survey

• Extravagant Seo Method

• Power of design

• Webbautomation - Affiliatemarketing (SE)

Karl-Johan has over 16 years of experience in digital marketing.

The digital marketing journey started in 2008. Karl-Johanś first digital marketing project was a website for his painting business.The website was built in the Joomla system and dominated on relevant Top keywords in the painting industry. He now writes articles about marketing and search engine optimization in the Joomla system and shares his knowledge with the whole world.

Learn more about Karl-Johan Gyllenstorm.

Age: 48

Weight: 106 kg

Length: 188 cm

Shoe Size: 46

Hair color: Brown

Body type: Athletic

Instagram: gyllenstorm_kj

Twitter: gyllenstorm_kj

Medium: kgyllenstorm

Contact:

Karl-Johan Gyllenstorm