There is always something in the way of knowledge that you don't know or that you can improve on.

And the great thing is that it doesn't have to take too long to implement this. Last weekend I invested a number of hours in simple crash courses available on the Google Digital Academy also called “Grow Google”.

I picked out some of “the top notch Google courses” that interested me the most and which I believe were suitable to combine my previous knowledge, especially in digital marketing and seo. 

The following online Google courses were successfully completed:

• Expand a business to other countries. Expand internationally. ✅ - Approved 2025-01-26

• Effective networking. ✅ - Approved 2025-01-26

• Finding your next job. Get your next job. ✅ - Approved 2025-01-26

• Self-confidence through self-promotion. ✅ - Approved 2025-01-26

• Convey ideas through storytelling and design. ✅ - Approved 2025-01-26

• Promote a business with content. Get the most out of video. ✅ - Approved 2025-01-26

• Connect with customers on mobile. Ensure mobile efforts deliver results. ✅ - Approved 2025-01-26

• Understand customer needs and behavior online. Get started with analytics. ✅ - Approved 2025-01-26

• Promote a business with online ads. Learn more about display advertising. ✅ - Approved 2025-01-26

• Promote a business with online ads. Get in touch via email. ✅ - Approved 2025-01-26

• Promote a business with online ads. Advertise on other websites. ✅ - Approved 2025-01-26

• Promote a business with online ads. Get noticed with search ads. ✅ - Approved 2025-01-26

• Promote a business with online ads. Improve search campaigns. ✅ - Approved 2025-01-26

• Introduction to business communication. Business communication. ✅ - Approved 2025-01-26

How do the Google online courses work?

The setup is very simple. Google displays various videos that contain facts about the topic you have chosen. At the end of each Google course, a test is conducted where you answer questions related to the Google course content in the video. 

For some questions, only one answer out of all options can be correct and for some other questions, several answer options can be correct. You have an unlimited number of attempts at each test and can repeat the test in each course as many times as you like. The purpose is to learn through the information provided by Google. And, yes the courses are free. Sign in with your Google account.

Some of the “top notch” Google online courses are certified.

A number of the Google online courses are certified. That is, when a course is completed and the test is passed, the course participant receives a certificate by Google. Obviously something that has value for those who choose to complete such a course. 

A number of years ago, I chose to take a few of the online courses certified by Google with a focus on digital marketing, YouTube Music. Some of the certificates have an end date, i.e. after the end date the certificate must be renewed for it to be valid.

Update your online knowledge by repeating the “top notch” Google online courses!

Some information is remembered better for some reason and some information is lost over time. Based on this, it is recommended to update your knowledge by repeating the Google courses if necessary.

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Karl-Johan Gyllenstorm is an SEO expert, marketing writer, he is certified in digital marketing by Google Digital Academy 2020. Karl-Johan is also known as “Gyllenstorm.”

Karl-Johan Gyllenstorm was born in 1976 on June 21 in Mölle. Has knowledge in internet marketing with a focus on search engine optimization (SEO). He has expertise in online personal brand strategy and expansion, market analysis, affiliate marketing web automation, extravagant search engine optimization methods. Other relevant knowledge and university studies can be found in the subjects of data analysis and statistics as well as in radiology and image analysis. He got part of his breakthrough when he started his craft company in 2008. Karl-Johan has a patent for the name "Gyllenstorm". Karl-Johan Gyllenstorm has worked as a team base, project manager and site manager in previous professional activities. Gyllenstorm is one of the arms of the House of Knights.

Karl-Johan Gyllenstormś digital books.

• 29 Digital Marketing Tips

• 9 Online Marketing Tips

• 5 MEGA Marketing Tips

• Traffic Juice from Gigants

• Powerful Method for Building Website Traffic

• Historien bakom länkbyggnads programmet (SE)

• Market Survey

• Extravagant Seo Method

• Power of design

• Webbautomation - Affiliatemarketing (SE)

Karl-Johan has over 16 years of experience in digital marketing.

The digital marketing journey started in 2008. Karl-Johanś first digital marketing project was a website for his painting business.The website was built in the Joomla system and dominated on relevant Top keywords in the painting industry. He now writes articles about marketing and search engine optimization in the Joomla system and shares his knowledge with the whole world.

Learn more about Karl-Johan Gyllenstorm.

Age: 48

Weight: 106 kg

Length: 188 cm

Shoe Size: 46

Hair color: Brown

Body type: Athletic

Instagram: gyllenstorm_kj

Twitter: gyllenstorm_kj

Medium: kgyllenstorm

Creating content for the web that is attractive and grabs the reader's attention is an art.

This is done by using headings that are well formed and well thought out based on the chosen topic. It is done by using color combinations in different combinations, color combinations in images, banners and more.

All in all, the right kind of combination of text, headlines and images forms powerful content for the web. 

In the image below, a comparison of the same image in color and grayscale is shown. It is quite clear which of the images will get the most attention on the web.

How content is designed is very different.

It doesn't have to be wrong to create content in, for example, grayscale. On my website, I mostly use four colors - black, orange, white and an animated grayscale background image. Well-balanced color scheme that works well together and makes it easy for the reader to read the information in my Joomla articles. 

So, as a background image, grayscale works great.

When coloring an image for the web, the creator should take into account surrounding factors, i.e. other content that appears in the vicinity of what is to be published. A concrete example of this is Youtube thumbnails. Youtube videos that are published in lists - every video on Youtube is "one of the crowd" and to get attention it needs to be seen. 

A well-established YouTube channel with loyal viewers does not need to put as much focus on coloring their YouTube thumbnails, but instead focus on the video content itself and everything that it can mean. 

In summary, color is something that affects us very much.

Color is present in most things and affects us both consciously and unconsciously. That being said, not everyone will like your color choice for your web content, not everyone will like your color choice because color is personal. But try to strive to use colors that create contrasts - if there are contrasts in the web content, then the creator has a good starting point to succeed.

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Karl-Johan Gyllenstorm is an SEO expert, marketing writer, he is certified in digital marketing by Google Digital Academy 2020. Karl-Johan is also known as “Gyllenstorm.”

Karl-Johan Gyllenstorm was born in 1976 on June 21 in Mölle. Has knowledge in internet marketing with a focus on search engine optimization (SEO). He has expertise in online personal brand strategy and expansion, market analysis, affiliate marketing web automation, extravagant search engine optimization methods. Other relevant knowledge and university studies can be found in the subjects of data analysis and statistics as well as in radiology and image analysis. He got part of his breakthrough when he started his craft company in 2008. Karl-Johan has a patent for the name "Gyllenstorm". Karl-Johan Gyllenstorm has worked as a team base, project manager and site manager in previous professional activities. Gyllenstorm is one of the arms of the House of Knights.

• Geographically linked to Gyllenstormstraße in 🇦🇹 Austria - Karl-Johan Gyllenstorm.

Karl-Johan Gyllenstormś digital books.

• 29 Digital Marketing Tips

• 9 Online Marketing Tips

• 5 MEGA Marketing Tips

• Traffic Juice from Gigants

• Powerful Method for Building Website Traffic

• Historien bakom länkbyggnads programmet (SE)

• Market Survey

• Extravagant Seo Method

• Power of design

• Webbautomation - Affiliatemarketing (SE)

Karl-Johan has over 16 years of experience in digital marketing.

The digital marketing journey started in 2008. Karl-Johanś first digital marketing project was a website for his painting business.The website was built in the Joomla system and dominated on relevant Top keywords in the painting industry. He now writes articles about marketing and search engine optimization in the Joomla system and shares his knowledge with the whole world.

Learn more about Karl-Johan Gyllenstorm.

Age: 48

Weight: 106 kg

Length: 188 cm

Shoe Size: 46

Hair color: Brown

Body type: Athletic

Instagram: gyllenstorm_kj

Twitter: gyllenstorm_kj

Medium: kgyllenstorm

Contact:

Karl-Johan Gyllenstorm

Many different kinds of development takes place in some form of system.

One or more systems used to achieve one or more goals. In order to succeed in achieving a goal, the system must be good, proven and give the user the right conditions required to succeed. Of course, this also means that the user must have the right prerequisites to be compatible with the system of which he or she is a part. 

So what does this mean?

I start at the individual level. That the user has the right conditions could mean that the user has knowledge, will and ability - short and long-term based on goals, set time and based on selected systems. When this exists and is in the right place, then positive things happen, development takes place. Likewise, the exact opposite applies if there is no competence, no will and no ability, then nothing good happens!

This is precisely why I advocate that you who want to succeed in personal seo or business seo make sure you have what it takes to do this. 

It doesn't require anything exceptional from you but it does require you to have both head and health with you from the start. You have to be sharp, have the ability to stay focused for a longer period of time. Being rested is fundamental, nothing good happens if you are not rested. If you use a system that drains you in one way or another of energy and sleep, this will lead to very limited opportunities for personal or business seo development. Hence the saying "the system will eat you” that is precisely what happens if you have or are part of a system that does not give you room for recovery, to be able to let go for a while without having set goals negatively affected - if you are part of a bad system.

Using smart systems is of course beneficial and all that it can mean.

Working hard is also good but not at any price. Consider what I wrote above:

That the user has the right conditions could mean that the user has knowledge, will and ability - short and long-term based on objectives, set time and based on selected systems. When this exists and is in the right place, then positive things happen, development takes place. Likewise, the exact opposite applies if there is no competence, no will and no ability, then nothing good happens.

In the seo context, a "smart system" is Joomla. 

Joomla is not like any other website. Joomla is used by people who are extremely knowledgeable in seo, IT, data, web and they choose Joomla for several reasons. They know that the Joomla system gives them the right conditions right from the start from the first day when they start using Joomla. Joomla has a long history that is based on expertise, specialists who have passion for web development. It is not something that happens for a short while, it is going on all the time and the power of Joomla is extreme! 

It is never too late to reflect and, if necessary, change the system to something else that gives you better conditions. When you have everything in the right place then you achieve  “Maximum Performance" within your seo development. This is noticeable through increased regular traffic to the website, which gives the website owner great development opportunities, personal or business-wise.

So what system do you use and what system are you a part of?

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Karl-Johan Gyllenstorm is an SEO expert, marketing writer, he is certified in digital marketing by Google Digital Academy 2020. Karl-Johan is also known as “Gyllenstorm.”

Karl-Johan Gyllenstorm was born in 1976 on June 21 in Mölle. Has knowledge in internet marketing with a focus on search engine optimization (SEO). He has expertise in online personal brand strategy and expansion, market analysis, affiliate marketing web automation, extravagant search engine optimization methods. Other relevant knowledge and university studies can be found in the subjects of data analysis and statistics as well as in radiology and image analysis. He got part of his breakthrough when he started his craft company in 2008. Karl-Johan has a patent for the name "Gyllenstorm". Karl-Johan Gyllenstorm has worked as a team base, project manager and site manager in previous professional activities. Gyllenstorm is one of the arms of the House of Knights.

• Geographically linked to Gyllenstormstraße in 🇦🇹 Austria - Karl-Johan Gyllenstorm.

Karl-Johan Gyllenstormś digital books.

• 29 Digital Marketing Tips

• 9 Online Marketing Tips

• 5 MEGA Marketing Tips

• Traffic Juice from Gigants

• Powerful Method for Building Website Traffic

• Historien bakom länkbyggnads programmet (SE)

• Market Survey

• Extravagant Seo Method

• Power of design

• Webbautomation - Affiliatemarketing (SE)

Karl-Johan has over 16 years of experience in digital marketing.

The digital marketing journey started in 2008. Karl-Johanś first digital marketing project was a website for his painting business.The website was built in the Joomla system and dominated on relevant Top keywords in the painting industry. He now writes articles about marketing and search engine optimization in the Joomla system and shares his knowledge with the whole world.

Learn more about Karl-Johan Gyllenstorm.

Age: 48

Weight: 106 kg

Length: 188 cm

Shoe Size: 46

Hair color: Brown

Body type: Athletic

Instagram: gyllenstorm_kj

Twitter: gyllenstorm_kj

Medium: kgyllenstorm

Contact:

Karl-Johan Gyllenstorm